

· By Joseph Welstead
Is Whey Protein Dead? Debunking 3 myths about whey
Is Whey Protein Dead?
Whey Protein has been a cornerstone of sports nutrition for decades. Long before sports supplements were on the shelf of every health food store, body builders were churning it down. But today, whey isn’t always a hot topic for health-focused athletes and weekend-warriors.
Why has Whey Protein got such a bad rap?
Here are 3 common misconceptions about Whey Protein.-
Whey is for Body Builders
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Dairy is Bad for You
- Generally speaking, dairy milk is currently suffering a terrible reputation. For example, year on year sales of UHT milk have dropped 9% in 2016, whereas the sales of non-dairy milks (including almond milk and coconut milk) have increased by 25%.
- Conversely, yoghurt is generally speaking considered a superfood. Probiotics are seen as a vital health essential and dairy yoghurt is presented as a friendly and tasty way to up your intake of probiotics. Quite naturally, sales of yoghurt have increased by 12% over the last 5 years.
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Vegan is Healthier
